With sky-high housing costs and the rapid displacement of many of our long-time Oakland families, government services like childcare stipends are the lifeline for many as they work to provide for their families. This June, we have the chance to pass Measure A – Alameda County’s Initiative for Child Care and Early Education – which would bring access to affordable childcare to more families and stabilization to early educators by increasing their pay to $15/hour.

We need your help to spread the word about Measure A. Can you join us this Saturday for the campaign kickoff?

Measure A will address our child care crisis by:

  • expanding access to child care and preschool to 1,000s of low- and middle-income children, including services for homeless children,
  • raising child care worker salaries to $15 per hour, and
  • enhancing program quality.

Through a half-percent sales tax, we will generate an estimated $140 million annually which will be subject to citizens’ oversight, public disclosure of spending, and mandatory annual audits so that we know with confidence that it all goes to funding child care and early education.

We need volunteers to come to the Measure A Campaign Kickoff on Saturday!

When: Saturday, March 24 from 10am – noon
Where: San Leandro Boys and Girls Club (401 Marina Blvd. at San Leandro Blvd)
What: After a short program, Oakland Rising volunteers will canvass with Parent Voices Oakland volunteers to promote Measure A.
Note: Coffee and breakfast will be provided. Children are welcome to attend the Children’s Corner (with games, activities, and learning activities!) and walk with you during the canvass.
Transit/Parking: San Leandro BART is 6 blocks from the Boys and Girls Club / 1 Bus stops near San Leandro BART / Free parking lot

We are proud to work with our collaborative partner, Parent Voices Oakland (PVO), to pass this measure that will promote equity, prevent children from falling into the opportunity gap, and do right by our childcare workers. “It [child care] is a critical work support for families, a service that caregivers are paid far too little to provide in our communities, and the foundation on which many educational and developmental experiences can be built for children,” says Clarissa Doutherd of PVO.

Want to know what local media is saying about Measure A? Click here.




570 14th Street, Suite 1
Oakland, CA 94612

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